KCB Rewards Customer with a Priceless UEFA Experience

By ABN Staff June 5, 2025

KCB Rewards Customer with a Priceless UEFA Experience in Amboseli

Customer Loyalty Recognized Through a Unique Campaign

KCB, in partnership with Mastercard, named the winner of the KCB UEFA Mastercard Priceless Campaign at an award ceremony on 21st May. The event took place at Mastercard’s offices in Promenade, Nairobi. This campaign, which ran for several weeks, aimed to reward loyal customers with exclusive and memorable experiences.

Gibson Okwara, a Nairobi-based tech entrepreneur and long-time KCB customer, won the grand prize. He consistently used his KCB Mastercard for business transactions during the campaign. His decade-long relationship with the bank and active participation highlighted the campaign’s focus—recognizing customers who remain loyal and engage with KCB’s digital banking solutions.

A Once-in-a-Lifetime UEFA Experience in the Wild

Gibson received a fully paid luxury trip to Amboseli National Park. He brought along three loved ones to enjoy the rare experience. The package included a scenic hot air balloon ride with panoramic views of Mount Kilimanjaro, a guided game drive, a sunset savannah experience, a curated bush dinner, and a live screening of the UEFA Champions League Final in the heart of the wild.

KCB Rewards Customer with a Priceless UEFA Experience in Amboseli

This creative setup blended modern sports entertainment with Kenya’s natural beauty. It also delivered on Mastercard’s promise of offering “Priceless” moments, while advancing KCB’s goal to make banking experiences more rewarding.

KCB continues to innovate customer engagement. Instead of focusing only on financial services, the bank now creates meaningful, lifestyle-driven experiences. Its collaboration with Mastercard shows how banks can deliver added value through strategic partnerships with global brands.

Through this campaign, KCB reaffirmed its role as a customer-first institution—one that goes beyond transactions to truly celebrate its clients.

https://africabusinessnews.co.ke/kcb-group-and-access-bank-finalise-nbk-acquisition/