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King Kaka Always A King, Crowned Itel Kenya Brand Ambassador

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Itel Kenya Unveils King Kaka As Brand Ambassador.

King Kaka Always A King, Crowned Itel Kenya Brand Ambassador

In what can only be considered as the coming together of two kings, the smartphone, consumer electronic, and lifestyle products company, itel Kenya has unveiled Kenya Rapper, King Kaka as its official brand ambassador.

The signing of the famous Rapper is informed by the brand’s desire to enhance consumer engagement and endear more fans to her community.

Itel Kenya Unveils King Kaka As Brand Ambassador.

itel Kenya’s choice of King Kaka as the face of the brand brings to bear connecting similarities between their target audience and acceptance, with both brands serving mass markets.

itel Kenya is a leader in the smartphone mass market in Kenya and Africa at large for phones below Ksh 10,000 offering reliable and affordable smartphones for everyone, while King Kaka makes popular music for the streets, rolling out hits they can relate with.

King Kaka and itel complement each other, hence the collaboration. Both brands are Real Kings, blessed with a community of hardworking and aspirational individuals

Itel Kenya Unveils King Kaka As Brand Ambassador.

King Kaka has expressed his profound joy to walk the journey with itel. He stated that this is more than a mere partnership, a relationship that would bring satisfaction and happiness to the audiences.

“We are delighted to have King Kaka in the itel family at this time. The choice of King Kaka as the face of our brand is based on the many similarities between both brands, we are both leaders in our spaces. King Kaka is the king of Rap and street music, itel is the king of smartphones in the mass markets. Said Clover Huang, itel Marketing manager

Expressing his gratitude, Peter Xiao, itel Brand Manager said “We are excited to work with King Kaka and have him as our brand ambassador, he actually mirrors the integrity and innovation that we steadfastly follow at itel.”

Itel Kenya Unveils King Kaka As Brand Ambassador.

The unveiling was staged offline at Radisson Blu Hotel in Nairobi today 19th March 2022 the event was attended by many renowned faces from the media and IT industry.  The event was also streamed online via itel Mobile’s social media pages, Fb, TT, and Youtube, and attracted a great audience across different social media platforms.

King Kaka says he is looking forward to the great things they will do together in the days ahead.

itel is a leading brand in the African markets. The brand provides reliable consumer electronic products and lifestyle products to everyone. itel has multiple awards and recognitions under its belt.

About itel

Established over 10 years, itel is a reliable smart life brand for everyone. Adopting “Enjoy Better Life” as its brand philosophy, itel’s mission is to provide budget-friendly consumer electronic products and lifestyle products to everyone.

It democratizes technology by giving entry to technology and connectedness to consumers without prior access to it. After more than 10 years of development, itel has expanded its presence in more than 50 emerging markets globally.

itel has a product portfolio of smartphones, TV, accessories, electrics, speakers, home appliances, laptops, and lifestyle products. In 2021, it ranked No.1 Global Smartphone brand under $75 and No.1 feature phone brand. For more information, please visit: http://www.itel-mobile.com/global/

Felicity Gitonga

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