Bonga Points Set To Expire
Safaricom subscribers will lose any unused Bonga Points obtained before December 2019 as the company moves to mop up over Sh4 billion in loyalty points.
This is according to a leaked draft copy of upcoming changes in the firm’s terms and conditions for its Bonga points loyalty scheme that contributed Sh4.5 billion of the firm’s liability stock in the last financial year.
“Effective January 1, 2023, all non-redeemable Bonga points older than three years (December 2019) will expire and will be unavailable for redemption,” says the updated terms and conditions. “This is a permanent implementation where Bonga points accrued will now have a validity period to enable customers redeem points.”
Safaricom said this was a business decision aimed at encouraging Bonga redemption and customers will not be able to reinstate their expired points.
Bonga points is a loyalty scheme for all Safaricom prepaid and postpaid subscribers where they earn one point for every Sh10 spent on voice calls, short message service (SMS), data and M-Pesa services.